Technical Difficulties: Atheism Plus; The “Rebranding” Of Atheism
August 20, 2012 5 Comments
This is a segment in which I completely lose my shit regarding a completely nonsensical topic.
Gentlemen I present to you, Blag Hags newest idea: Atheism Plus (Atheism+???) the “rebranding” of atheism.
So what is it?
I don’t give a shit. What I give a shit about are the “logos” suggested for the “movement” and the ensuing “discussion”.
Lets take it from the top, the official ones first.
I’ll give that one a C-, barely acceptable for someone starting in graphics design or fresh from a graphics school. I’ll ignore the bastardization of Zapfino for now. Yeah we all know that Atheism has one of the worst logos ever created in the first place, but c’mon, if you are “rebranding” make an effort to understand modern design and trends.
Yeah this is pretty good, for someone with a passing knowledge of illustrator, in 1990. Logotypes take weeks or months of design, not 15 minutes because you know “teh graphics”. Nice colors too, if you want it to be a pharmacy or an insurance company.
Now you are just fucking with me, right?
I mean, the fuck am I looking at? A German pharmacy?
Think, for fucks sake, your “plus” sign is becoming a medical cross, are you not seeing this?
And dark red on red? GENIUS!!!!
And now the fuck is this shit? A clip-art? A folder-icon?
Is atheism a computer program on your shitty Mac? Can i click on it?
Reflections in logotypes? What the fuck is wrong with you?! Did you live under a rock for the last 10 years of design?
Add more glow and make the logo bigger.
Now the other “suggestions” from the comments.
Atheism is anarchism now? Nice use of Illustrator brushes. Pro stuff here.
Can you make it with more CoLoRz?
Ok you win, I give up.
GET THE FUCK OUT!!!!
This is how designers talk about teh graphics, right? Keep using the big words grrrrrrl.
Can someone take their crayons away before they hurt themselves?
Please, will someone think of the children.